oh, yes, to all of this! There's one fic I liked from the POV of Steve's beleaguered publicist -- it fully acknowledged his contrary ways, and the publicist was *awesome*. Steve himself did learn to bend, a little, but it was clearly because he was actually listening to her very good advice, and she learned a bit about Steve, too, so it was mutually satisfying, and also rather funny.

Ah, dang, I'm gonna have to go find it, aren't I?

OK, I misremembered a little -- Steve didn't bend at all, but the publicist is a gem: Steve Rogers: PR Disaster.